Akron, Ohio, Marathon Honored For Sustainability Initiatives

Akron, Ohio Marathon Honored For Sustainability Initiatives 

PORTLAND, Ore.—The Council for Responsible Sport has recognized the 2012 Akron Marathon, presented by Time Warner Cable, for its efforts to reduce its environmental footprint and increase its social impact. The Akron Marathon’s sustainability program is titled “Environmental Endurance.”  

“The Akron Marathon’s list of accomplishments is long, as is its commitment to the mission of promoting health and fitness, stimulating the local economy, galvanizing the community, and benefiting charitable organizations,” said Keith Peters, executive director of the Council for Responsible Sport. 

Among the initiatives implemented and tracked throughout the 2012 event weekend, the following were particularly noteworthy: 

  • 77.7 percent of all waste was diverted from the landfill through composting and recycling.

  • 1.85 tons of non-essential material that was eliminated were the typical goodie bag inserts and were replaced by an innovative VIP Runner Rewards Card with discounts offered on the back of the card. It is estimated that 143,000 pieces of paper were saved. 

  • A special effort was made to collect chip bags, GU and PowerBar wrappers, which were sent to Terracycle to be “upcycled” into new and useful products.

The 2013 marathon will be held Sept. 29. For
more information, visit www.AkronMarathon.org.